A contemporary European pastry house

The art of
extraordinary taste.

Handcrafted European pastries, artisan breads and unforgettable moments — created with passion, patience and a keen eye for detail.

Order luxury collection Discover our atelier
Made daily / ingredient first / quietly exceptional
Every dayfreshly crafted
01atelier at a time
100%hand finished
Parisborn tradition
Taste
takes
time
The brand experience

Where tradition meets modern luxury.

Atelier Noir brings the precision of European pastry and the poetry of a great table into a new kind of food experience. Rare ingredients, exacting craft and an invitation to linger over every beautiful detail.

Signature collections

A collection for every kind of occasion.

Each collection is a considered world of flavour, texture and visual delight — ready for the morning, the milestone, or a moment entirely your own.

01 / Sunrise

The Morning Collection

All-butter croissants, artisan bread and beautifully brewed coffee.

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02 / Indulgence

The Sweet Collection

Cakes, chocolate, macarons and irresistible layers.

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03 / Mark the moment

Celebration

Custom wedding cakes and creations with a point of view.

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04 / Briefly here

Seasonal Edition

Limited pastries inspired by the market and the moment.

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Golden Hazelnut Eclair
Masterpiece product / interactive

Golden Hazelnut Éclair

Dark Belgian chocolate, roasted Piedmont hazelnut cream and hand-piped choux, made fresh each morning.

01Belgian chocolate
02Piedmont hazelnut
03Madagascan vanilla
04French butter
€9.50
The master chefs

A distinct point of view, on every plate.

Meet the atelier
Lucien Moreau, Executive Pastry Chef

Lucien Moreau

Executive Pastry Chef · 18 years

International award winner. Chocolate, precision and the emotional power of dessert.
Claire Beaulieu, Artisan Baker

Claire Beaulieu

Artisan Baker · 14 years

Natural leaven, heritage grains and the luminous simplicity of a perfectly made loaf.
Noah Marceau, Coffee Director

Noah Marceau

Coffee Director · 12 years

Single-estate coffee and an instinct for the kind of hospitality people remember.
Private luxury events

A table people will talk about for years.

From a three-tier wedding showpiece to a desert of petits gâteaux for a boardroom, we bring the detail, delight and calm assurance of the atelier to your occasion.

✦Luxury weddings
✦Corporate events
✦Private dessert tables
✦VIP catering
Plan a private event
The online boutique

Bring the atelier home.

Levain boule

Levain Boule

72-hour fermented country loaf.

€7.50
Croissant noir

Croissant Noir

All-butter layers, midnight cocoa.

€4.50
Noir Celebration Cake

Noir Celebration

Chocolate, hazelnut, gold leaf.

€58
Gift box chocolates

Grand Cru Box

Twelve single-origin chocolates.

€32
Custom cake studio

Create your dream cake.

A piece made entirely around your occasion — from the flavour inside to the final, light-catching detail.

The bakery lounge

A beautiful place to take your time.

Settle in for a slow espresso, a dessert tasting or a long conversation. The lounge is an invitation to experience pastry at the pace it deserves.

Reserve a table
★★★★★

“There are pastries you eat, and pastries that make you stop talking for a moment. Atelier Noir does the latter.”

Isabelle D. · Paris

Food journal

The world, through a sweeter lens.

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Fresh bread and ingredientsBehind the bakery

The quiet discipline behind an extraordinary loaf.

Head baker Claire on time, temperature and the humility of dough.

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Dessert preparationChef stories

Why Chef Lucien begins every dessert with a drawing.

A sketchbook view of the process behind an Atelier masterpiece.

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Slow coffee pourCoffee guide

The slow pour: what a great morning coffee asks of us.

Small rituals, exceptional beans and a better way to begin.

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Visit the atelier

Soho, London

Address14 Brewer Street
London W1F 0SE
Lounge hoursMon–Sat 08:00–21:00
Sunday 09:00–18:00
Reservations+44 20 7946 0288
WhatsApp welcome
Write to usbonjour@ateliernoir.eu
events@ateliernoir.eu

Your dessert concierge

Tell me the occasion or mood. I can suggest a dessert, gift, collection or a beautiful place to begin.